"CREATIVITY IS EVERYTHING!"

Here are the five biggest tips at "RPM" that we offer... We feel like these are the most important ones for any business person or company to go off of!

ADVERTISING
TIP #1


Use emotion in your advertising! 75% of all buying decisions are based on emotion, not logic. Watch any major national advertising campaign for proof of this theory.
ADVERTISING
TIP #2


"That's the way we've ALWAYS done it!" is the death of any business. Review your business plan and marketing every quarter, not every year! Be flexible!
ADVERTISING
TIP #3


Advertise to reach your target buyer, not to please yourself. Step away from your biases, and be ready to take an outsider's view of your business.
ADVERTISING
TIP #4


Don't pull all of your advertising dollars in "cheap"... you'll get what you pay for. VALUE is important in ANY advertising decision. Leave "cheap" for your competitors!
ADVERTISING
TIP #5


Be steady... be consistent. Huge fluctuations in your advertising can also mean fluctuations in your business. Your marketing needs a "steady hand"... let "RPM" help!
ADVERTISING
IS WHAT WE DO!
Here at "RPM" we raise the bar and push the envelope to be on top creatively!

Help us, help you to expand your business further!
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